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Validating With Velocity: How Automation Powers Accurate Email Workflows

When a leading financial services provider needed to ensure accurate, timely email validation across their insurance workflows, they partnered with us. The result? Intelligent automation, seamless communication, and measurable impact.

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Customer-Centric Innovation in Financial Services

This well-established financial services group offers a wide spectrum of solutions- from life and health insurance to pension plans and wealth management. Known for putting customers first, they pride themselves on delivering secure, responsive service experiences at every step.

90%

Fewer customer-side escalations driven by faster, more reliable communication.

100%

Automation coverage across policy updates, claims, renewals, and more.

Faster time-to-market for new releases.

Validation Gaps: Manual Email Processes Delayed Critical Insurance Workflows

Despite being a digital-forward insurer, the client was still relying on manual processes to validate crucial policy and claims-related emails. The gaps were becoming hard to ignore. Here’s what they were up against:

Manual bottlenecks

Slowed down validation of time-sensitive communications.

Frequent errors

Inconsistencies in email content, structure, and delivery.

Customer escalations

Missed or incorrect emails led to rising complaints.

Limited coverage

Not all workflows were being tested, exposing them to risk.

From Automation to Accuracy: A Comprehensive Email Validation Framework

We stepped in with a test automation framework built for speed and scale. Here’s how we turned things around:

End-to-end automation

We automated email validations using Selenium and Graph API to cover both content and delivery checkpoints.

CI/CD integration

Jenkins pipelines powered by Maven and TestNG allowed test suites to run with every new build.

Robust version control

GitHub ensured consistency and collaboration across evolving test assets.

Scalable test coverage

From claims to renewals, every critical email workflow was included in the validation suite.

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